16X

ROAS (Return on Ad-spend)

187%

Increase in Social Media Revenue

131%

Increase in Organic Revenue

The Mission

To take Anthea Crawford’s large presence in the physical retail store world and transform their ecommerce store to deliver the same customer experience.

Digital Eagles was given the task of increasing organic traffic and organic revenue by a minimum of 20% whilst also monitoring the performance of both paid and social campaigns.

Our Approach

After completing an initial website audit, Digital Eagles identified some glaring issues with the previous set up of the Anthea Crawford website. By fixing some technical bugs and identifying a core group of keywords to target, Digital Eagles were able to put together a campaign plan and start implementing.

Through backlink diversification, a comprehensive On-Page SEO implementation and ongoing authority building, Digital Eagles were able to improve the performance of the website overall and make it much more visible to Google.

The Numbers

Digital Eagles were able to produce solid results in very little time as they achieved a 41% in organic traffic, 47 decrease in bounce rate due to driving intent heavy traffic to the website and increase organic revenue by 34% which exceeded all of Anthea Crawfords campaign KPI’s.

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LOCATIONS

SOUTH EAST OFFICE
Level 2, 66 Victor Cres,
Narre Warren VIC 3805
MELBOURNE CBD
Level 2, 161 Collins St,
Melbourne VIC 3000

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